Human Behavior as Story

I am a witness. Gillette is my mother. We sell nothing. We preserve memory.

L’ORÉAL THROUGH GILLETTE

L’Oréal Through Gillette — L’Oréal Man, twenty-two works

L’Oréal through Gillette

TWO COMPANIES, ONE FRIENDSHIP, ONE RIVALRY.

The story of Giorgio Priolo, L’Oréal, and Garnier — the world of beauty seen from the inside, through the eyes of a Gillette man who was never supposed to cross that door.

L’Oréal and Gillette — 16 Stories from Inside the World of Beauty. L’Oréal, Garnier, Revlon and Gillette: sales, rivalry and friendship, told from the inside.

Twenty-two works, L’Oréal 00 to 21, in English: sixteen stories and the six volumes of Women USA. Free access. No payment, no registration.

He Is Dead. Explain This. — L’Oréal Through Gillette 01

HE IS DEAD. EXPLAIN THIS.

L’ORÉAL · 01PDFREAD		 Gillette, Frega, and L’Oréal — L’Oréal Through Gillette 02

GILLETTE, FREGA, AND L’ORÉAL

L’ORÉAL · 02PDFREAD		 Mr. Frega on Loan to L’Oréal — L’Oréal Through Gillette 03

MR. FREGA ON LOAN TO L’ORÉAL

L’ORÉAL · 03PDFREAD
Gillette & L’Oréal, Women USA — Vol. II — L’Oréal Through Gillette 04

GILLETTE & L’ORÉAL, WOMEN USA — VOL. II

L’ORÉAL · 04PDFREAD		 Three Days Abroad for L’Oréal — L’Oréal Through Gillette 05

THREE DAYS ABROAD FOR L’ORÉAL

L’ORÉAL · 05PDFREAD		 Unforgettable L’Oréal Moments — L’Oréal Through Gillette 06

UNFORGETTABLE L’ORÉAL MOMENTS

L’ORÉAL · 06PDFREAD
No Hunger, All Fame: A L’Oréal Lunch — L’Oréal Through Gillette 07

NO HUNGER, ALL FAME: A L’ORÉAL LUNCH

L’ORÉAL · 07PDFREAD		 Gillette & L’Oréal, Women USA — Vol. III — L’Oréal Through Gillette 08

GILLETTE & L’ORÉAL, WOMEN USA — VOL. III

L’ORÉAL · 08PDFREAD		 L’Oréal Visit to a Flagship Perfumery — L’Oréal Through Gillette 09

L’ORÉAL VISIT TO A FLAGSHIP PERFUMERY

L’ORÉAL · 09PDFREAD
The Return to Italy from L’Oréal — L’Oréal Through Gillette 10

THE RETURN TO ITALY FROM L’ORÉAL

L’ORÉAL · 10PDFREAD		 The Library After L’Oréal — L’Oréal Through Gillette 11

THE LIBRARY AFTER L’ORÉAL

L’ORÉAL · 11PDFREAD		 Gillette & L’Oréal, Women USA — Vol. IV — L’Oréal Through Gillette 12

GILLETTE & L’ORÉAL, WOMEN USA — VOL. IV

L’ORÉAL · 12PDFREAD
L’Oréal Merchandiser and Merchandising — L’Oréal Through Gillette 13

L’ORÉAL MERCHANDISER AND MERCHANDISING

L’ORÉAL · 13PDFREAD		 The L’Oréal Man — L’Oréal Through Gillette 14

THE L’ORÉAL MAN

L’ORÉAL · 14PDFREAD		 Gillette Hair vs L’Oréal Garnier — L’Oréal Through Gillette 15

GILLETTE HAIR VS L’ORÉAL GARNIER

L’ORÉAL · 15PDFREAD
Gillette & L’Oréal, Women USA — Vol. V — L’Oréal Through Gillette 16

GILLETTE & L’ORÉAL, WOMEN USA — VOL. V

L’ORÉAL · 16PDFREAD		 The Interview at Revlon — L’Oréal Through Gillette 17

THE INTERVIEW AT REVLON

L’ORÉAL · 17PDFREAD		 Gillette Face vs L’Oréal — L’Oréal Through Gillette 18

GILLETTE FACE VS L’ORÉAL

L’ORÉAL · 18PDFREAD
For Them Alone, Through Gillette — L’Oréal Through Gillette 19

FOR THEM ALONE, THROUGH GILLETTE

L’ORÉAL · 19PDFREAD		 Gillette & L’Oréal, Women USA — Vol. VI — L’Oréal Through Gillette 20

GILLETTE & L’ORÉAL, WOMEN USA — VOL. VI

L’ORÉAL · 20PDFREAD		 The Hair, Between L’Oréal and Gillette — L’Oréal Through Gillette 21

THE HAIR, BETWEEN L’ORÉAL AND GILLETTE

L’ORÉAL · 21PDFREAD

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